Hedge Fund Marketing: How to create an effective ad campaign while avoiding regulatory pitfalls.

September 22, 2017

Location: Online Webinar
Contact: Lara Block
Email: lblock@theHFA.org

The passage of the JOBS Act now empowers hedge funds with many new choices to accelerate capital raising and stand out from the competition, including print, digital and direct-mail advertising, social media marketing, and media relations. Please join us on October 4, 2013 for New Opportunities for Hedge Fund Marketing: how to create an effective ad campaign while avoiding regulatory pitfalls.

In this free webinar, attendees will learn about:

Creating a Comprehensive Advertising and Marketing Campaign
•  How to Advertise without Alienating your existing client base
•  Quantifying Results and Optimizing Campaigns

The JOBS Act – A New Paradigm

•  Private offerings — Rule 506(b)
•  The new rules – General Advertising/Solicitation — Rule 506(c)
•  Opportunities & Risks
•  Advertising Rules under the Advisers Act & SEC pronouncements
•  Proposed Additional Rules on Form D and General Solicitation Materials

Watch recording of webinar from October 4, 2013: https://www.youtube.com/watch?v=zDYQTcSwwA4

View slides from webinar: http://files.thehfa.com/HFA_Webinar_10-04-2013_ThankYou/Shulte_LXE_Combined_Presentation.pdf